Smitty's Canada
Content Creation | Social Media | Influencer Management | Public Relations | TV Commercials | Graphic Design
“Hot Rod Communications has been a solid partner in supporting our marketing efforts. From graphic design that aligns perfectly with our brand guidelines to creating engaging reels and producing our national TV commercial, they’ve become an extension of our team. Their fresh ideas and deep understanding of our brand help us stay relevant and consistently strengthen our presence.”
- Ryan Josue, Director of Marketing
The Ask
Smitty’s Canada, one of the country’s most beloved family-friendly dining brands, approached us to elevate their digital presence and drive brand growth. Their goal was to enhance customer engagement, increase online visibility, and expand their reach across multiple channels. They needed a comprehensive marketing strategy, including content creation, event management, social media management, influencer partnerships, public relations, and video management—all designed to strengthen their connection with families nationwide.
The Results
For Smitty’s, we deliver end-to-end communications support—from social media and influencer strategy to commercial production and PR. We consistently drive fresh, actionable ideas for quarterly campaigns, local store marketing, and branded content. Our team managed the full production of a national commercial in just two weeks—from concept and script to casting and on-set direction. Our content regularly airs during high-profile programming, amplifying brand visibility. With strategic execution across digital and traditional media, we help Smitty’s stay top-of-mind and ahead of the curve.
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